PHILOSOPHY

I speak your language.

Despite the broad territories and industries, each vertical market is often narrow, with a language all its own. Having spent most of my career helping companies like yours reach these targeted audiences, I know what to say and how to say it. So customers get your message loud and clear.

 

New Model

I founded and spent over two decades running a traditional marcom agency. Back then, it was the accepted way of doing business. These days we’re all trying to do more with less. So I’ve designed a sleek, new efficient model, with me at the helm, coordinating everything from plan to execution, to give you the deliverables you need without the traditional  “agency overhead”.

 

Doing what each of us does best.

Many clients, while experts in their own field, lack the insights and instincts necessary for highly successful marketing. That’s where I come in. I have been immersed in your industry, from high tech, electronics or RF, to industrial and manufacturing my whole career. I know the key industries, and I keep up with the latest trends and technology. So I can target and motivate your audience, while promoting your brand, products and services.

 

If this is music to your ears, meet the conductor.

My experience taught me how to succinctly communicate the benefits of complex products and technical services to selective audiences. Now, I offer the same array of services but in a new, highly efficient format. You deal directly with me, one-on-one. I, in turn, work with a group of highly qualified designers, technical and creative writers, video, digital and social media experts with the deep business marketing experience and expertise to drive awareness and leads